TV Industry - RIP?

As the TV production industry slowly decouples from its traditional broadcasting infrastructure, we are starting to get a peak at the complexities ahead.  In short, it's a re-run of the music industry (RIP) - and some.  The battle between the producers of content and their new bedfellows, the ISPs, is one aspect of this huge jigsaw.  To get a feel for the degree of complexity just check out Ashley Highfield 'summary' of the issues on the BBC's Internet Blog.  Here's a snippet from his proposed Broadband Charter: "The best technical solution is usually Moore's Law, which has delivered massive reductions year on year in the wholesale cost of bandwidth, and also reduced the bandwidth needed to consume a good quality full-screen TV picture (ever improving video codecs and compression algorithms have helped enormously). But BT Wholesale’s prices are regulated by Ofcom, and not subject to Moore’s law."  OK then!  Meanwhile over at Wired, Frank Rose's advice to the studios is to do whatever the music industry (RIP) didn't do: "Entertainment executives tend to find what they expect to find. If they fear theft, they'll see piracy; if they're looking for opportunity, they'll discover ways to profit. The music labels ignored the opportunity for so long that it has all but evaporated. The television and film industries still have a shot, but they need to move fast. Instead of hiring lawyers to lobby Congress and sue their customers, they need to set their legal minds to untangling messy rights issues and rethinking those profitable yet restrictive pay-TV deals."  Mmmm, I worked on taking a mega film character online in 2000 and found that no matter how insightful our plans or brilliant our concepts the bottom line was that rights issues ruled.  What to do?  Maybe back to the music industry 'model' -  aka Let Steve Jobs Turn Our Product Into An Ad For Apple Kit?