'Openness Is Fuel For New Economies'

I really liked Matt McAlister's take on the nuances in development of the semantic web, open data and Sir Tim Berner-Lee's new mission:  "The semantic web folks, including Sir Tim Berners-Lee, have been saying for years that the Internet could become significantly more compelling by cooking more intelligence into the way things link around the network.  The movement is getting some legs to it these days, but the solution doesn’t look quite like what the visionaries expected it to look like. It’s starting to look more human.  The more obvious journey toward a linked data world starts with releasing data publicly on the Internet.  Many startups have proven that opening data creates opportunity. And now the trend has turned into a movement within government in the US, the UK and many other countries.  Sir Tim Berners-Lee drove home this message at his 2009 TED talk where he got the audience to shout “Raw data now!”: “Before you make a beautiful web site, first give us the unadulterated data. You have no idea the number excuses people come up with to hang on to their data and not give it to you even though you’ve paid for it as a taxpayer.”  Openness makes you more relevant. It creates opportunity. It’s a way into people’s hearts and minds. It’s empowering. It’s not hard to do. And once it starts happening it becomes apparent that it mustn’t and often can’t stop happening.  The forward-thinking investors and politicians even understand that openness is fuel for new economies in the future...'.

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[Marketing]

A new report suggests over 70% of companies are not using marketing research to strategically plan ahead.

[James Cherkoff]

Care to add more 'Marketing'...?