The BBC reports how Apple has been pushed into admitting there's a problem with its iPod Nano after a website was set up by an unhappy customer, Matthew Peterson. Peterson's site rapidly started to attract attention from people who had also found that the screens on their wafer-thin MP3 players were fragile and breaking and were sending him pictures of their faulty products. So pictures like those on the left started to appear creating a 'gap' when compared to the official campaign shots on the right. Then Big Media joined in. Reading between the lines, the unhappy customers got a pretty poor reception from Apple at first so they turned to the web. A familar scenario to readers of this site but at least the company responded quickly.
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