The Carnival of the Capitalists is being hosted this week by David Maister, Harvard Business Professor and professional services guru. His site has a lot of brilliant, common-sense advice which is very applicable to modern marketeers. (It's also a thriving little community and a wonderful place to ask for ideas on throny management issues). This Carnival features my article about the the clash between corporate culture and the growing world of community and social networking, taking a quick look at how even marketing powerhouses like Walmart and Nike struggle. But as ever with CotC there is a broad range of great essays, so there is usually something for everyone.
Post a comment
Comments are moderated, and will not appear until the author has approved them.
Your Information
(Name is required. Email address will not be displayed with the comment.)
Comments