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Surely one of the important things for the future is visual story-telling / communicating information via visuals (Renaissance art, cinema, terestrial TV, digital TV). Whatever shape visual story-telling takes / is called in the future, it is going to be crucial.

James Cherkoff

Thanks Eamon, I couldn't agree more. Visual story-telling is a nice phrase and will be as important as ever. It's the shape side of it that is causing all the problems. For example I went to a Microsoft briefing this week where they spoke about a seven second spot...but their MDAS system offers a rather overwhelming number of options beyond that too.

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